WHY SHOULD YOU HAVE A KERATIN BLOW-DRY?
You’ve probably heard of it but aren’t quite sure what it is. Sometimes called a Brazilian Blow-Dry, a keratin treatmentis the frizz-fighting secret your hair has been waiting for.
Let’s break down what it is, how it works, and why it might just change your hair routine forever.
What Is a Keratin Blow-Dry?
A keratin blow-dry is a semi-permanent anti-frizz hair treatment that smooths and strengthens your hair, leaving it soft, shiny, and more manageable.
At our salon, we use the professional brand 72Hair — a gel-based treatment that infuses keratin deep into the hair shaft. This is then sealed in with high heat to create a smooth, glossy finish that can last 2 to 6 months.
How Does It Work?
Keratin product is applied to clean, towel-dried hair.
It's blow-dried and then sealed in with a flat iron.
This creates a protective coating around each strand that:
Smooths the cuticle
Reduces frizz
Adds shine
Improves manageability
Strengthens hair
The results are long-lasting and make styling quicker and easier every day.
Benefits of a Keratin Blow-Dry
✨ 1. Endless Glossy Shine
Keratin is a protein naturally found in your hair. When your hair becomes damaged or porous, it loses its shine.
This treatment repairs and smooths the outer layer, giving your hair a healthy, glossy finish. It can even temporarily seal split ends!
💪 2. Stronger, Healthier Hair
The added keratin reinforces your hair’s structure, protecting it from heat styling and UV rays.
Less breakage means longer, stronger hair over time.
You’ll also reduce the need for daily heat styling, which further prevents damage.
🌧️ 3. Say Goodbye to Frizz
Frizz happens when hair loses moisture or becomes damaged. A keratin treatment locks in moisture and repairs the cuticle, keeping your hair sleek — even in humidity or light rain.
It’s especially helpful for:
Curly or wavy hair
Coarse or thick textures
Unmanageable or frizzy styles
⏳ 4. Long-Lasting Results
While it doesn’t permanently alter your hair’s structure like relaxers, the results can last between 2 to 6 months with proper care.
You'll spend less time blow-drying and straightening, and more time enjoying smooth, easy hair.
Things to Know Before Your Treatment
A few simple guidelines will help you get the most out of your keratin blow-dry:
Don’t wash your hair or tie it up for the first 72 hours.
Avoid colouring or bleaching your hair for at least a week post-treatment (but you can colour it beforehand).
If your hair is very fine or heavily processed, you may benefit more from a gentler treatment like Wella Smooth Filler — ask us for a personalised recommendation!
Ready for Frizz-Free Hair?
If you’re tired of battling frizz or spending hours styling your hair, a keratin blow-dry could be the perfect solution.
Book a free consultation with one of our experienced stylists — we’ll assess your hair type and walk you through your frizz-free journey.
✨ Smooth. Strong. Shiny. Frizz-free. Your best hair yet is just one treatment away. ✨
Book Your Consultation → Here
Or call us at 01483284258 to speak with a stylist today.